May 18, 2023
In this interview, we have the privilege of speaking with Karim Oumnia, the visionary founder of Baliston, a groundbreaking footwear company that aims to revolutionize the way we walk through life.
Karim discusses how Baliston's collaboration with design legend Philippe Starck has led to the creation of beautifully minimalist, tech-augmented walking shoes equipped with sensors that capture biometric data directly from your feet.
This data feeds an advanced Al gait-analysis to provide a fitted insole designed to fully personalize your footwear experience, optimize comfort and prevent injury.
They can also help develop biomarkers for neurological and other movement disorders (like Parkinson's, Alzheimer's, MS and Epilepsy) to better support treatment and scientific research.
Additionally, Baliston is on a mission to keep all our shoes from ending up in landfills.
Which is why they haven't just designed a shoe, they've designed a circular system.
The shoes are made from just five 100% recyclable materials and
designed to monitor the deterioration of their own cushioning,
allowing every shoe produced by Baliston to be collected at the end
of life and recycled.
Baliston then takes responsibility for collecting the shoes and recycling them. When it's time to get a new pair of shoes, they'll send you the new pair (for no extra charge), along with prepaid mailing materials to send your old shoes back to them for recycling.
We're grateful to Karim for taking the time to share his vision with us.
We're grateful for Balitson's support.
And we're super excited to be in on the ground floor with such an exciting company.
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